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ECRM Conference | Launch in Thailand | The Company Most Likely To Succeed | "Startupalooza" event

New Jersey Institute of Technology's "Startupalooza" event First prize winner

Congratulations to Hilin Life Products for taking First Prize and Best in Class for the Health Care Category at the New Jersey Institute of Technology's "Startupalooza" event on May 9th 2012. The highly competitive field of 40 product teams represented companies from across the US and Europe. Hilin Life received this award for its FDA Approved KNOWHEN® Saliva Fertility Monitor which helps women take control of their own fertility cycle and gain insight and information into their own reproductive calendar. KNOWHEN® is leading the revolution in helping women to plan and manage activities associated with unplanned pregnancies, infertility and early diagnosis/prevention of woman's health issues.

Pictured here from left are Judith Sheft, Associate Vice President for Technology Development at New Jersey Institute of Technology and, Dennis Lottero of Global Telematic Solutions. Receiving the award for Hilin Life are Ishnoor Sidhu, Product Development Manager and Kent Oszmanski, Chief Administrative Officer.

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The Company Most Likely To Succeed

Hilin Life Products Announces Successful Launch of KNOWHEN® Saliva Fertility Products in Thailand Partners with Paradigm Pharma for National Thailand Distribution Pact Hilin Life Products Inc. in partnership with Paradigm Pharma, recently launched their Saliva Fertility Products for sale and distribution throughout the country of Thailand. An agreement was reached in April 2011 between the partners to launch the KNOWHEN® Saliva Fertility Products in the fall of 2011. Requiring Thailand's FDA approval, preparing for the launch required months of preparation and approvals. With the official launch on September 29, 2011, KNOWHEN® is now in the market and being sold to women throughout the country. Participating at the national press conference in Thailand was Helen Denise, CEO of Hilin Life Products, Inc., with press representatives from Thailand. The press conference was held at Central World, the largest shopping mall in Thailand. In conjunction with the press launch, Paradigm launched its sales force of 170 representatives to bring the message, and the products, to the market nationwide. Samples were given to all pharmacies and OBGYN physicians in the area, and Ms. Denise conducted in depth product training with the Paradigm team. She was also fortunate to have been able to participate in the Medical Symposium for the OBGYN community and pharmacists, and had the opportunity to tell her heart-warming story to members of the press in one-on-one interviews. As a result of the overwhelming positive press reactions, several national women's magazines have begun an educational campaign for Thai women regarding this health issue and the importance of home self-checking of their fertility cycles. "My visit to Thailand to help launch our Hilin Life Saliva Fertility products was the highlight of my year'", says Helen Denise, CEO of Hilin Life Products. "The reception we had from doctors and pharmacists and the press was fantastic. This Thai launch turned out to be a wonderful standard upon which we will follow in other countries."

We attended New Jersey's most prestigious investor event for early-stage companies on Friday, 26th March. It was the New Jersey Venture Conference in Somerset, NJ. We were one of 68 companies who presented and we had a booth to showcase our unique product. Our whole executive team was in attendance. Helen gave a great presentation about our business, and we were visited by two separate teams of judges who grilled us about our business model, our strategy, our marketing - indeed, virtually every aspect of our business. We were absolutely delighted to hear our name called out as the winner of the day's top award in front of hundreds of investors and professional intermediaries:
"The Company Most Likely To Succeed."

 

This award is a huge and well-deserved tribute to our CEO, Helen Denise, who has worked tirelessly and with determination and vision, to achieve this accolade. This award has given our company a massive boost of confidence and encouragement, since we have a world-beating product and a world-beating team, a fact that has been publicly acknowledged by the professional financial community. We are set to change the lives of countless women around the world for the better. If we can help to change your life for the better, we would be delighted to have that opportunity. We hope that this will be just the first of many such awards which will honor and recognize the contribution our company is seeking to make as a leader and pioneer in the field of women’s health and fertility issues.

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Hilin Life Products Inc. in partnership with Paradigm Pharma, recently launched their Saliva Fertility Products for sale and distribution throughout the country of Thailand.

An agreement was reached in April 2011 between the partners to launch the KNOWHEN® Saliva Fertility Products in the fall of 2011. Requiring Thailand's FDA approval, preparing for the launch required months of preparation and approvals.

With the official launch on September 29, 2011, KNOWHEN® is now in the market and being sold to women throughout the country. Participating at the national press conference in Thailand was Helen Denise, CEO of Hilin Life Products, Inc., with press representatives from Thailand. The press conference was held at Central World, the largest shopping mall in Thailand. In conjunction with the press launch, Paradigm launched its sales force of 170 representatives to bring the message, and the products, to the market nationwide. Samples were given to all pharmacies and OBGYN physicians in the area, and Ms. Denise conducted in depth product training with the Paradigm team. She was also fortunate to have been able to participate in the Medical Symposium for the OBGYN community and pharmacists, and had the opportunity to tell her heart-warming story to members of the press in one-on-one interviews. As a result of the overwhelming positive press reactions, several national women's magazines have begun an educational campaign for Thai women regarding this health issue and the importance of home self-checking of their fertility cycles.

"My visit to Thailand to help launch our Hilin Life Saliva Fertility products was the highlight of my year", says Helen Denise, CEO of Hilin Life Products. "The reception we had from doctors and pharmacists and the press was fantastic. This Thai launch turned out to be a wonderful standard upon which we will follow in other countries."

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Hilin Life Products Announces Successful ECRM Conference: Engages with over a dozen retailers at ECRM Fall Conference to launch its KNOWHEN® line of Saliva Fertility products

Hilin Life Products Inc. in August 2011 attended the Efficient Collaborative Retail Marketing (ECRM) Conference in Orlando FL. Meeting with most of this country's top drug, health, and pharmacy chains, Hilin Life presented its award-winning and patented KNOWHEN® brand of Saliva Fertility products to wide-spread acceptance.

ECRM helps retailers and manufacturers like Hilin Life improve sales, reduce expenses and go to market more efficiently. Through one-on-one planning sessions scheduled by ECRM between Hilin Life and its retailers and distributors, we were able to review our new product launch, our marketing initiatives, and our strategic direction. ECRM held 60 such industry-specific conferences last year alone, with participation from over 1,000 retailers and over 3,000 manufacturers.

Attending the most recent conference and interested in launching Hilin Life's product set were such retailers as Walgreens, CVS, USA Drug, Bartell Drug and more. In addition, a number of distributors expressed their interest in carrying the Hilin Life products for their thousands of smaller independent pharmacies.

With the broad acceptance of the KNOWHEN® family by retailers and distributors across the country, as indicated by their reception at the ECRM Conference, Hilin Life Products is sure to be on a shelf at a pharmacy near everyone.

"Every hour of every day, millions of women want to know - 'can I become pregnant today'", says Helen Denise, CEO of Hilin Life Products. "I am pleased to be able to bring to women around the world a product that will give them the power of the knowledge of her individual fertility cycle, and now with so many retailers joining our release we will be placing in more women's hands this safe, natural and effective health aid."

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